{"id":243587,"date":"2025-11-03T11:00:52","date_gmt":"2025-11-03T11:00:52","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=243587"},"modified":"2025-11-03T12:21:28","modified_gmt":"2025-11-03T12:21:28","slug":"karma-artists-plans-uk-writing-camp-for-k-pop-collaborations","status":"publish","type":"post","link":"https:\/\/www.musicbusinessworldwide.com\/karma-artists-plans-uk-writing-camp-for-k-pop-collaborations\/","title":{"rendered":"Karma Artists plans UK writing camp for K-pop collaborations"},"content":{"rendered":"<p class=\"p1\">Karma Artists is working with UK trade bodies and government agencies to establish an annual writing camp that would bring South Korean artists, songwriters and producers to Britain for collaborations with its roster of writers and producers.<\/p>\n<p class=\"p1\">The London-based management and publishing company, founded in 2012 by former <b>Universal Music Group<\/b> executive<b> Jordan Jay<\/b>, aims to set up creative exchanges between British and Korean music artists and writers through the planned writing camps.<\/p>\n<p class=\"p1\">The move builds on Karma Artists&#8217; recent expansion into South Korea&#8217;s music industry. The company&#8217;s roster of songwriters and producers \u2014 including <b>Red Triangle, Cutfather, PhD, James Reynolds, Benji, Jez Ashurst <\/b>and<b> Jimbo Barry<\/b> \u2014 has worked with K-pop acts including <b>BTS, Twice, Aespa, EXO, NCT, Riize <\/b>and<b> Shinee.<\/b><b><\/b><\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__tweeny hidden-xs hidden-ms hidden-sm\" data-loaded=\"no\" data-sizes=\"992 1200 1440\" data-name=\"628x90 Sponsor banner #5 (992+1200+1440)\" data-params=\"dfp_sponsor5_628\" id=\"dfp_sponsor5_628\"><\/div>      <div class=\"mb-advert mb-advert__banner mb-advert__banner--inline hidden-xs hidden-sm hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"480\" data-name=\"468x60 Sponsor banner #5 (480)\" data-params=\"dfp_sponsor5_468\" id=\"dfp_sponsor5_468\"><\/div>      <div class=\"mb-advert mb-advert__mobile mb-advert__mobile--inline hidden-ms hidden-md hidden-lg\" data-loaded=\"no\" data-sizes=\"320 768\" data-name=\"300x50 Sponsor banner #5 (320+768)\" data-params=\"dfp_sponsor5_300\" id=\"dfp_sponsor5_300\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\">Karma Artists operates talent management, music publishing and consultancy divisions. Jay said the company has made several trips to Asia over the past three years to build relationships with artists and producers in the region.<\/p>\n<p class=\"p1\">The company\u2019s writers have contributed to tracks by <b>Fifty Fifty, WayV, Nayeon, Taeyeon, Taemin, Seventeen, Key <\/b>and<b> LE SSERAFIM<\/b>. The company said some projects have crossed over to US charts, although it did not specify which tracks or positions.<\/p>\n<blockquote>\n<p class=\"p1\">&#8220;Through our planned writing camps and cultural exchanges, which will take place with the support of UK trade bodies and government trade agencies, we will continue to forge strong links with this exciting and dynamic market.\u201d<\/p>\n<p class=\"p1\"><span style=\"color: #000000;\">Jordan Jay, Karma Artists<\/span><\/p>\n<\/blockquote>\n<p class=\"p1\">Jordan Jay, founder and CEO of Karma Artists, said: \u201cThe explosion of K-pop is unprecedented, and while the UK has struggled to break new pop artists, our focus has been on building relationships in Asia, with several trips there in the past three years or so.\u201d<\/p>\n<p class=\"p1\">\u201cThis has given our writers and producers an extraordinary opportunity to capitalize on a thriving market. Through our planned writing camps and cultural exchanges, which will take place with the support of UK trade bodies and government trade agencies, we will continue to forge strong links with this exciting and dynamic market.\u201d<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #1\" data-params=\"dfp_spu1\" id=\"dfp_spu1\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\">Beyond South Korea, Karma Artists has also participated in writing sessions across Asia. Its songwriters have attended camps in Seoul, Singapore, the Philippines, Thailand and Hong Kong, working with artists including <b>Moon Tang, A20, SB19, Lola Amour, Olivia Marsh, U-Know, Youngha <\/b>and<b> Lee Young Ji.<\/b><b><\/b><\/p>\n<p class=\"p1\">The company also joined a recent <b>British Phonographic Industry<\/b> trade mission to China as part of efforts to develop commercial and creative relationships in that market.<\/p>\n<p class=\"p1\">Jay added: \u201cAsia\u2019s music scene is evolving and expanding rapidly, and our team is at the forefront of that change. We are excited for the future and are committed to expanding our work with their brightest stars.\u201d<\/p>\n<p class=\"p1\">      <div class=\"mb-advert__incontent\">      <div class=\"mb-advert mb-advert__spu\" data-loaded=\"no\" data-name=\"300x250 Sponsor MPU #2\" data-params=\"dfp_spu2\" id=\"dfp_spu2\"><\/div>      <\/div>      <\/p>\n<p class=\"p1\"><b>Warner Chappell Music UK <\/b>also hosted similar exchanges with South Korean creatives in recent years. In 2019, the company <a href=\"https:\/\/www.musicbusinessworldwide.com\/warner-chappell-music-uk-partners-with-k-pop-powerhouse-jyp-publishing-for-seoul-songwriting-camp\/\" target=\"_blank\" rel=\"noopener\">partnered<\/a> with Seoul-based K-Pop powerhouse <b>JYP Publishing<\/b> to host a songwriting camp in the Korean capital.<\/p>\n<p class=\"p1\">JYP Publishing is a music publisher under the <b>JYP Entertainment <\/b>banner, which was founded by artist and producer <b>JY Park<\/b> (aka <b>Park Jin-young<\/b>) in 2008.<\/p>\n<p class=\"p1\">These efforts come amid the strong consumption of K-pop content globally. <b>Netflix<\/b>\u2018s animated film<i> <\/i><b><i>KPop Demon Hunters<\/i><\/b><i> <\/i>became the platform\u2019s <a href=\"https:\/\/www.musicbusinessworldwide.com\/kpop-demon-hunters-just-became-netflixs-most-watched-movie-of-all-time\/\" target=\"_blank\" rel=\"noopener\">most popular movie ever<\/a>, with more than <a href=\"https:\/\/www.netflix.com\/tudum\/articles\/kpop-demon-hunters-release-date-cast-news\" target=\"_blank\" rel=\"noopener\"><b>325.1 million<\/b> views<\/a>. The film\u2019s producers recently <a href=\"https:\/\/www.musicbusinessworldwide.com\/netflixs-kpop-demon-hunters-joins-fortnite-with-month-long-gaming-event\/\" target=\"_blank\" rel=\"noopener\">partnered<\/a> with <b>Epic Games <\/b>to bring characters and gameplay elements from the movie into <b>Fortnite<\/b> starting October 2.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The move builds on Karma Artists&#8217; work with K-pop acts including BTS, Twice, Aespa, EXO, NCT, Riize and Shinee.<\/p>\n","protected":false},"author":38,"featured_media":243964,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[2934,859,2543],"class_list":["post-243587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-jordan-jay","tag-k-pop","tag-karma-artists"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/243587","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/comments?post=243587"}],"version-history":[{"count":4,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/243587\/revisions"}],"predecessor-version":[{"id":243961,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/posts\/243587\/revisions\/243961"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media\/243964"}],"wp:attachment":[{"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/media?parent=243587"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/categories?post=243587"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.musicbusinessworldwide.com\/wp-json\/wp\/v2\/tags?post=243587"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}